We don’t need to tell you that Office 365 margins are slim and being profitable is incredibly difficult. That’s why trying to compete with a high-volume, low-touch volume doesn’t work. When you’re looking for the best practices to set you apart, consider these opportunities: Bundled Services: The most obvious solution is to upsell complementary services that protect […]

As many of you may already know, AppRiver offers Office 365 under the Microsoft Cloud Solution Provider (CSP) program. Under a two-tier CSP, like AppRiver, partners have the ability to sell both Office 365–and the products that secure it, like spam and virus filtering, email continuity, and Web protection. However, the most common obstacle we […]

For many IT channel partners, the billing, support, sales, marketing, and executive departments all sit in the same office—sometimes even the same chair. Between all their other tasks, it is often hard to make time for marketing. That’s why this morning, we revealed a new email marketing tool for our partners. appMailer allows AppRiver’s partners to […]